The development history of protein bars

The development history of protein bars is as follows:

Early stage

Protein bars were originally mainly designed for athletes and fitness enthusiasts as a convenient source of protein supplementation to help them repair and build muscle after training. At this point, the texture of the protein bars is just so-so, the taste is relatively monotonous, and the protein content and recipe are relatively simple.

Development stage

With the development of the fitness industry and the improvement of people's health awareness, the market demand for protein bars has gradually increased. The advancement of food technology has also led to continuous improvement in the production techniques of protein bars, increasing their protein content. At the same time, there have been significant improvements in taste and texture, with various flavors such as chocolate and strawberry, as well as different textures like crispy and soft.

Development in recent years

Product diversification: We have developed various types of protein bars for different consumer groups and application scenarios, such as low-calorie protein bars for people trying to lose weight and nutritional protein bars for children. It is constantly innovating in the formula, adding various nutrients such as dietary fiber, vitamins and minerals to enhance the nutritional value of the product.

Market size expansion: The global protein bar market is showing a rapid growth trend. The increasing demand for healthy snacks from consumers and the continuous expansion of the fitness and sports population have driven the development of the protein bar market.

Technological innovation and upgrading: Some enterprises have developed unique production technologies. For instance, Hangzhou Hengmei Food has developed the "whey protein granulation" technology and cutting process, as well as cold and hot dual processing techniques, which have enhanced the quality and taste of protein bars.

Future trend

Under the background of "carbon neutrality", the protein bar industry may pay more attention to environmental protection and sustainable development, and adopt more environmentally friendly materials and processes in the production process. Meanwhile, with the continuous changes in consumer demands and the sustained advancement of technology, protein bars will constantly innovate and improve in terms of nutritional components, taste and texture, product forms, etc., to meet the needs of different consumers, and the market size is expected to further expand.

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